Agriness has its roots in the agro. It was experiencing the pig farming day-to-day together with the farmers and their people that we attained all the knowledge in animal production that brought us here.

In the early 2000s the management of most farms was still made with a pen and a notebook. The computer was still a rare and unaffordable item for a good part of the population. It was knowledge exchange with farmers every day which allowed us to provide digital inclusion for the agro. At that time, the main challenge was mistrust about the novelty - the computer. We helped many producers in the purchase and configuration of equipment, in addition to bringing them closer to Agriness's first pig farming management software. The participation of the producers' wives and children was also fundamental in this journey, not only because they helped to unveil the new world of information technology, but because their engagement in the farm management brought people closer together and helped young people to stay in the countryside and be part of the family business.

Unlike the other solutions available at the time, Agriness's system won over producers not only for the new technology, but also for representing, in a simple and didactic way, everything that happened on the farm. It was a real revolution in the management of pig production.

With the increase in the number of clients and daily interactions, we realized that there was no benchmark on pig farming productivity rates. Among neighbors it was commented that this or that number was achieved, but without a light to guide farmers as to where to evolve from. It was from this opportunity that Agriness Best of Pig Farming was born, a benchmarking of pig farming, presented in a lively way, in a championship format. In addition to having a transparent and reliable database with references on productivity rates, farmers came to know the names and results of those who achieved the best performances each year. Agriness Best meant a new opportunity for farmers in order to compare, be inspired and seek better results, in a constant process of improvement.

The project, which was born in 2006 with just over 100 producers from Brazil, grew along with pig farming and currently enjoys the participation of more than 2000 farms in Latin America, Europe and Asia.

Over more than 10 years enhancing our knowledge of pig production, exchanging experiences with farmers and farm employees, we noticed a common issue. Many farmers would only feed the software and then not know how to analyze the data in order to understand the causes of productive problems or help them guide decision-making. Organizing data was a cleared stage, but it was only one part of the management process.

This need put us in a new position alongside the producers: we started to actively contribute to the processes of farm management and productivity increase. The P+1 Method, originally called Pensamento +1, arrived with the delivery of a systemic view of the production of a farm, in a simple way, represented on a sheet of paper. With the same simplicity characteristic of Agriness innovations, P+1 works as a step-by-step guide on how to get from point A to point B, focusing on increasing productivity out of the efficient use of the same available resources, aiming at maximum productive efficiency.

With the evolution of the agro and the technology itself, Agriness delivers a new contribution to animal production. The “old” way of managing production, looking at data from zoo-technical events that had already happened, gave way to tools that allow real-time management, a mirror of what is happening in production at any time, allowing decisions to be made while the process is happening on the farm. And moreover, we extend the real-time vision to benefit the entire production chain: producers, technical teams and agribusinesses. Decision making based on "now" has arrived to transform the management of the entire industry over again.